How do you choose a website designer?
You choose one that pays attention
Making a website should be a thoughtful, revealing, collaborative process
It works at its best when information is asked for and closely examined. When the small details of a business are searched out and used to make up the larger statement.
That's the job of a conscientious website designer, to listen hard, to ask the right questions in order to uncover the key strengths of your business, what you most want to show to the world.
Once information has been gathered, a good website designer will know how to make that information work best through fonts, colours, images, important content and how it all needs to work together.
The importance of high quality photography on a website
Site visitors will infer a high quality business when they see beautiful, professional photographs that have been taken specially for the website, not borrowed from a library. Our photography is beautiful and full of character.
How graphic design can aid navigation and clarity of communicaton on a website
Digital assets on a website should be there to enhance navigation and harmonise with branding. Because we design assets specifically to work with our websites and with the nature of the business at the forefront of the design, our graphics are an important part of the quality of what we do.
Graphics, like photographs, are pure points of meaning allowing for a site visitor to digest content and understand where they need to go next to get what they want.